| | July 202183 WAYS INVESTING IN ROUTE PLANNING SOFTWARE IS BENEFICIAL FOR THE TRANSPORTATION INDUSTRYBy Mradul K., VP of Global Sales and Strategy, LogiNextraditionally, logistics management has typically been a process that has been handled manually, or on separate pieces of software. Despite being a process that handles scale-fleets numbering in hundreds, delivering shipments which weigh thousands of kilograms, and handling multiple truck heads at one go, for the longest time, automation in the sector was practically unheard of. But all this is set to change with automation coming into the picture in recent years. At the start of 2020, a large European FMCG firm sought to automate its delivery management software. By the end of the year, the company found itself 43% more efficient in terms of the `time' parameter in terms of its logistics operations. A large part of the company's success can be attributed to the use of scheduling and delivery routing capabilities on top of the fundamental field service management software for transportation. With a thorough understanding of the situation, the company was able to benefit from new age solutions that centered on technology frameworks, leading to the rise in operational efficiency. This understanding, has been developed basis a customer requirement management flowchart developed at McKinsey that touches upon the challenges and demands a customer has during their business journey. Besides allowing logistics management companies to gain insights into the company's requirements, there are three key features to keep in mind that will enable greater efficiency in operations: Linehaul express tracking: Complete visibility of vehicle type and beyondAn often overlooked factor when it comes to transportation of goods is the nature of the vehicle. When handling IN MY OPINIONTMradul K
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