| | February 20184CIOReviewOffice Editorial queries editor@cioreviewindia.comAdvertising queriessales@cioreviewindia.comBangaloreTel 080 46441103NoidaTel 120 4639300 To subscribeVisit www.cioreviewindia.com/magazine-in or send email to: subscription@cioreviewindia.comCover price is Rs 150 per issueAshok KumarVirupakshi PattarSales & MarketingAmrit SinghRohit RaghubanshiRavi KalgiSambit SatpathyCIOReviewGroup Art DirectorVP - Sales & MarketingMagendran PerumalCirculation ManagerEditorial TeamChitra MishraArchee RoySuchita Gonsalves Vinisha PaivaAnitha TLakshmi GCIOReview No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugheshpalya, Bangalore-560017CIOReviewVOL 6 · ISSUE 2 - 1 · FEBRUARY 2018Manjunath R Mohana KrishnanVisualizersPrinted and published by Alok Chaturvedi on Behalf of Bizprint Media Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published at No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017.Copyright © 2018 Bizprint Media Technologies Pvt Ltd, All rights reserved. Re-production in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher. PublisherEditorAsst. Managing EditorAlok ChaturvediSudhakar SinghEmmanuel Christi DasEditorialEditorialBack in 1996, media and entertainment companies used film tape compute. This allowed them to capture a large audience through one primary channel. Fast forward 10 years to 2006: Enter the internet era. With the introduction of the internet, faster speed networking, and the birth of user generated content, the TV was not the only channel to consume content. Drag the seek bar 10 years ahead to 2016 and we have uncountable ways for consumers to digest news and information. SnapChat is becoming increasingly popular and Instagram's Boomerang is allowing everyday consumers to take mini videos and share an experience with their connections there and then. But all this involves using technologies like hybrid cloud, transfer and applications as well as storage and delivery to make sharing the content possible. We couldn't have set our foot on the strangely vast possibilities of our content consumption. And yet here we are- consuming ton load of news and entertainment snippets every hour. We have been doing this via an average of 5-6 channels at any given instant of time and we don't even know about it. The current media and entertainment landscape has not only created new channels, but has also developed new ways of producing this content. Companies meaning media & entertainment have collected so much content through years on tape that they don't KNOW for real as to what data they hold. Let alone the fact that not much is being done with respect to cataloguing. This means that this data sits in different siloes. Quick question for such organization: Do you go on quest to access analytics on the consumer or on the content in order to help them make better informed decisions about which content works best for which demographic audience? This edition of CIOReview India has thrown light on several technology providers who with their technical knowhow brought in a sense of comfort for our viewing public. Contentsphere, featured on cover has created a stir with its product experience platform. Content finds new ways to reach the right consumer and our top 20 most promising media & entertainment solution providers have been making sure it becomes easier and easier all the way.Let us know what you think.Emmanuel Christi DasAsst. Managing Editoremmanuel@cioreviewindia.comContent will Find its Way !
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