| | May 20184CIOReviewOffice Editorial queries editor@cioreviewindia.comAdvertising queriessales@cioreviewindia.comBangaloreTel 080 46441103NoidaTel 120 4639300 To subscribeVisit www.cioreviewindia.com/magazine-in or send email to: subscription@cioreviewindia.comCover price is Rs 150 per issueAshok KumarVirupakshi PattarSales & MarketingAmrit SinghIndranil ChakrabortyRohit RaghubanshiRavi KalgiCIOReviewGroup Art DirectorVP - Sales & MarketingMagendran PerumalCirculation ManagerEditorial TeamChitra MishraArchee RoySuchita Gonsalves Vinisha PaivaAnitha TLakshmi GCIOReview No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugheshpalya, Bangalore-560017CIOReviewVOL 6 · ISSUE 5-3 · MAY, 07 - 2018Vimalraj MSuanyaVisualizersPrinted and published by Alok Chaturvedi on Behalf of Bizprint Media Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 and Published at No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugeshpalya, Bangalore-560017.Copyright © 2018 Bizprint Media Technologies Pvt Ltd, All rights reserved. Re-production in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.EditorialEditorialCloud was a new entrant when a little startup called Salesforce came along that saw the new software-delivery paradigm as a passage for breaking the conventional rules of doing business. Among its many departures from industry orthodoxy was a channel program that eschewed software licensing resale margins, a partner compensation structure that on its face appeared hostile to the time-honored VAR business model.But throwing light on the "value-add" and downplaying the "reseller" turned out not to be a death knell for the CRM vendor's channel ambitions; the non-traditional model in no way impeded Salesforce from building what today is a thriving ecosystem with hundreds of dedicated implementation partners. Instead, Salesforce earned partner loyalty by promoting a services-based compensation model fuelled by frequent releases of its software-as-a-service products, opportunities to build highly customised solutions by extending its platform and an early app store for distributing unique IP. Sales software handled in the right essence of sales!Besides, Salesforce bringing in new features and add-ons in short intervals is keeping the resellers occupied. Salesforce's new desktop app, Lightning Experience, is currently growing in popularity amongst new customers. There are many positive reasons why this app is great to use, not to mention aggressively competitive pricing, therefore this makes it more likely that existing customers will choose to make the switch too, rather than it just being rolled out as new customers subscribe. This is an exciting prediction for the developers of the software, and is certain to bring with it a demand for further development.This edition of CIOReview India, is featuring the partner force of the Salesforce itself; the force that has been enabling Indian businesses to reap the benefits of Salesforce. We bring to you 20 most promising Salesforce solution providers 2018. Take a look and let us know what you think! Emmanuel Christi DasAsst. Managing Editoremmanuel@cioreviewindia.com.The Middlemen are Back in Business! PublisherEditorAsst. Managing EditorAlok ChaturvediSudhakar SinghEmmanuel Christi Das
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