Coca-Cola HBC and Genpact Collaborate to Transform Operations and Drive Future Growth

CIOTechOutlook Team | Monday, 26 June 2023, 06:21 IST

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The partnership was launched between Genpact, a global professional services company focused on delivering results that transform businesses, and Coca-Cola HBC, one of the leading Coca-Cola strategic bottlers, to accelerate the digital transformation of CCH's finance operations.
 
The partnership intends to accelerate CCH's transformation by pushing process standardisation and automation to deliver compelling customer experiences and equip CCH to utilise data that transforms insights into strategic actions. It does this by leveraging Genpact's extensive domain, process, and digital expertise.
 
"We are constantly focused on improving customer service and operational competitiveness across our markets," said Spyros Mello, Strategy and Transformation Director, CCH. "The partnership with Genpact makes us more agile and allows us to innovate and move faster on our transformation journey. It brings excellent opportunities for our business, customers, and, importantly, for our people." 
 
With its analytics capabilities, Genpact's new delivery centre in Sofia, Bulgaria, will help CCH achieve operational excellence by providing useful data-driven insights in accounting, accounts payable, and cash collection. The multi-year contract is expected to fuel CCH's future growth and competitive edge.
 
"Most companies today are looking at ways to leverage artificial intelligence to build agile operations and drive efficiencies. The importance of clean, well-defined, and well-understood data cannot be overstated as it serves as the foundation for implementing technologies to fuel innovative operating models," said Tiger Tyagarajan, President and Chief Executive Officer, Genpact. "With the combination of our data, process, and digital expertise, we look forward to unlocking new levels of efficiency, agility, and customer-centricity, enabling CCH to navigate the dynamic market landscape and drive outsized value for their customers."
 
Genpact will supply its Data-Tech-AI and Digital Operations services from its delivery centre in Sofia, Bulgaria.
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