CSR arm of Vodafone Idea launches MyAmbar women safety app

CIOReviewIndia Team | Friday, 23 October 2020, 05:38 IST

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CSR arm of Vodafone Idea launches MyAmbar women safety app

With an aim to provide safety and empowerment to women in India, the Vodafone Idea Foundation has launched MyAmbar app in partnership with Sayfty Trust, NASSCOM Foundation, and UN Women.

 

Also, aiming to enable women in understanding and taking a stand against violence, it has been developed under the ‘Connecting for Good program’, said the CSR arm in an official statement. 

This app is available in the Android app store and soon will be available in iOS platform as well. Also, it will support both Hindi and English languages. More languages will be added onto the platform in the near future. Furthermore, the content is also available in an audio-based format for ease of understanding.

“We strongly believe that when you educate, empower or support a woman in any ecosystem, you impact her entire family, her immediate ecosystem in the community, which in turn brings in a strong multiplier effect on the overall social and economic development of the entire country. Continuing our efforts in this direction, we are happy to introduce the MyAmbar App that is devised to assist women in distress by facilitating information and access to related support, over a single platform,” said P. Balaji, Chief Regulatory & Corporate Affairs Officer, Vodafone Idea Limited.

In order to aid them in availing of support services, the app also provides help and education to women on gender-based violence. 

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