For Worldwide Business Expansion, Sonata Software to leverage Big Tech tie-ups in India

CIOReviewIndia Team | Monday, 04 January 2021, 13:24 IST

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Sonata Software NSE 0.34 percent Ltd. plans of leveraging its partnership with Big Tech companies in India for strengthening its global presence, as reported by a top executive.

P Srikar Reddy, managing director and chief executive officer of the Bengaluru-based IT services firm said in the report on Monday, “With the shift to cloud adoption, we are using these local partnerships to build our tech practice and leveraging them to go global.”

With its two parts in India business, which are services and remarketing products and services for global companies, Sonata Software is among the biggest partners for Microsoft in India and has been reselling the US-based company’s products for close to 25 years now. In 2020, Sonata declared its partnerships with Amazon Web Services (AWS) and Google for cloud modernization, data migration and data infra utilization for business intelligence.

As per Reddy, Sonata Software will be leveraging these tie-ups as well to draw in more global clientele, and he said, “The deal sizes could vary from $1 million to $5 million, and we expect at least 50% of new client additions would be generated globally through these strategic partnerships.”

Reddy added, “Being a major partner to Big Tech firms in India, Sonata Software has access to senior executives, who having worked with the company for several years, are open to introducing their clients to Sonata.”

For ensuring, domestic products and services are a big part of Sonata’s revenues, and in the quarter ended 30 Septemer, the segment contributed Rs.532 crore to the company’s total revenue while international services ranked in Rs.288 crore. Reddy added, “The domestic business is financially sound. About 70% of the revenues are annuity based and largely from companies who have worked with us for over three years.”

After the initial slowdown in the beginning at the pandemic early days, Reddy said that people are now more certain about the future, where companies with reasonable balance sheets are starting to invest again, and expect to become more competitive after the outbreak is contained.

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