CR Team | Monday, 15 June 2015, 12:05 IST
SAN FRANCISCO, CA: Yahoo has launched a new Mobile Developer Suite to help developers measure, advertise, monetize and enhance their mobile apps.
The suite comprises a Flurry Analytics with Explorer that enables an update into the flurry analytics product developers. Its explorer helps them by: leveraging the already existing code; introducing easy-to-use data exploration interface that returns insights in seconds and besides all this the explorer also eliminates the need to build queries, wait for calculations, or implement a new SDK.
The suite’s Yahoo App Publishing enables the developers to use ads of high-quality native, video and display, the characteristics of Yahoo Gemini, BrightRoll and Flurry to give users an exceptional advertising experience. Its Yahoo App Marketing gives developers a single platform to gain exposure across desktop, mobile and social. They can acquire new users and track results; can buy targeted native and video advertising across Yahoo's network of premium content, Tumblr and thousands of mobile apps.
The Yahoo search in apps enables developers to include the Yahoo Search directly into their apps thereby helping users to search the web from within the app and create an additional monetization channel for developers. The developers with Yahoo’s Flurry Pulse can easily share app signals to partners with the help of Flurry SDK. This update restricts the SDK proliferation and engineering work through the user’s app.
