Xiaomi India appoints Alvin Tse as India head, Anuj Sharma as CMO in big rejig

CIOtechOutlook Team | Friday, 03 June 2022, 09:09 IST

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Xiaomi India, on  Friday announced the appointment of Alvin Tse,  who will join the company as general manager, replacing Manu Kumar Jain's leadership role in the company. The organisational rejig will have Anuj Sharma return as the chief marketing officer.

Former vice president and managing director, Jain, who stepped down as an employee in September last year, after serving seven years in the company, has transitioned to a global role as group vice president and is currently responsible for international strategy, marketing and PR.

Alvin Tse,Stanford educated, British national, who was in charge of the company's Indonesia business as the general manager. He is one of the founding members of now independent Xiaomi sub-brand Poco.

Xiaomi India is currently being led jointly by Muralikrishnan B, chief operating officer, Raghu Reddy, chief business officer, and Sameer BS Rao, chief financial officer, in the absence of Jain who stepped down as an employee in October last year, and as director in February. They will continue with their present roles in the company after the restructuring.

Former country lead of Poco India, Anuj Sharma will rejoin Xiaomi India as the chief marketing officer, and will be responsible for leading the overall brand and marketing strategy. "He will play an instrumental role in bolstering Xiaomi's connect with consumers across the nation," the company said.

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