| |September 20187CIOReview0814362632203830Salesforce automation - Why should you care?Geetha Doraiswamy, Director-Digital Business Services at Happiest Minds Technologies Role of Sales Force Automation in Improving Organizational RevenueGirish Sharma, HEAD IT, Serdia Pharmaceuticals (India) LtdEmail Marketing Strategies as a Strong Revenue Source Dilpreet Singh, Head - CRM and Customer Analytics, The Oberoi GroupIs digital just another temporary technology fad? The story of Prashanth, the milkman, and his digital-enabled enterpriseSanjay Maradi, Chief Information Officer at KPMG Global Services (KGS) Marketing in the Personalization EraScott Symonds, Managing Director, Media of AKQA MediaSerialisation: In Full Compliance or a Race against the Clock?Robert Jan Van Der Horst, CIO, DSM Sinochem Pharmaceuticals, and M Kumaresan, Head-IT (AMEA), DSM Sinochem PharmaceuticalsChange the only constantLipi Ray, Head -CRM - NCR & Punjab at Ireo Pvt LtdThe Keys to Executing a Business TransformationScott Spradley, CIO, Hewlett Packard EnterpriseIN MY OPINIONCXO INSIGHTSCIO INSIGHTSCEO INSIGHTSLAST WORDCONTENTS
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